The ultimate private label real estate auction platform for conducting online commercial real estate auctions with ease and efficiency, while promoting your own brand.

Features include custom branding, auction management tools, and bidder engagement features.

We Get It

Real estate professionals need a reliable and efficient platform to conduct online property auctions.

That’s why AuctionWare’s private-label auction platform is designed specifically for brokers, making it easy and efficient to auction real estate.

Streamline your auction process and simplify your workload with AuctionWare.

Take Control of Your Auction

With our platform, you’re in complete control of the auction process.

You can set the auction date, terms and conditions, and closing time-frame to your liking. Plus, you have the ability to approve all bidders and see who’s actively participating in the auction.

Take control of your auction and maximize your results with our platform.

Expert Guidance for Auction Success

With our platform, you’ll have access to a dedicated auction success manager who will guide you through the entire process.

From onboarding to post-auction follow-up, your auction success manager will provide expert guidance to help you conduct a successful auction.

They’ll work with you to provide best practices for promoting your auction and engaging with bidders.

Plus, with our streamlined onboarding process, your auction success manager will ensure that you’re up and running on the platform quickly and efficiently.

Maximize your results and unlock the full potential of your auction with our expert guidance.

Intuitive and Transparent Bidding Process

Our platform’s intuitive and user-friendly interface makes it easy and efficient for bidders to confidently participate in auctions, with real-time updates and full transparency throughout the bidding process.

Don't Give it Away

Bidder’s register with you, not a 3rd party platform that will enable them to bid with competitors.

Feature List

Company Setup

Easily enhance your brand’s image and establish a powerful auction presence! Our intuitive platform enables you to effortlessly upload your company logo, input your company name, and include your company URL.

Auction Setup

Maximize your auction potential with our comprehensive selection of customizable options! Set the tone for your auction by choosing from a range of auction types, including reserve, absolute, or subject to confirmation. Determine your starting bid and bidding increments with ease. Keep control over your reserve price by choosing whether or not to publish it. Ensure a fair bidding process with overbid protection by selecting the optimal amount of time for the soft close. Lastly, schedule your auction to start and end at the appropriate times, according to your time zone. Get ready to run a successful auction, tailored to your unique preferences!

Property Setup

Bring your auction to life by providing detailed information that captures the attention of potential buyers! Start by entering an engaging title and a brief but compelling description. Pinpoint the location of the property using our advanced geolocation mapping features. Highlight key investment features to catch the eye of interested parties. Include specific property details using our customizable WYSIWYG editor, allowing you to format your content to your exact specifications. Cover all bases by adding clear and concise terms and conditions of sale, as well as a confidentiality agreement to protect all parties involved. With our platform, you can showcase your auction in the best possible light and make a lasting impression on your bidders.

Listing Contacts

Make it easy for potential buyers to get in touch with you by adding comprehensive contact information to your auction listing page! Include a professional headshot, email, and phone number, as well as any additional listings contacts you wish to add. Customize the order of your listing contacts at any time to ensure that interested parties can easily reach out. Our platform streamlines communication and fosters trust between buyers and sellers, allowing you to achieve your auction goals with confidence.

Property Images

Give bidders an immersive visual experience by uploading a vast array of high-quality images! Our platform allows you to upload as many images as you desire, showcasing every angle and feature of your property. Arrange your images in the optimal order to give potential buyers a seamless and engaging viewing experience. Keep your auction up-to-date by changing the order of your images at any time. Our user-friendly interface makes it easy to manage your auction content and impress your audience.

Property Documents

Increase the transparency and credibility of your auction by providing potential buyers with access to all relevant documentation! Utilize our platform to upload any pertinent materials to the property documents section of your auction website, from surveys and property reports to legal and financial documents. To ensure the safety and security of your sensitive information, interested parties must first register and sign a confidentiality agreement before gaining access to your documentation. Our platform offers a seamless and secure way to share essential materials with interested parties, ultimately leading to greater trust and transparency throughout the bidding process.

Bidder Summary

Stay on top of your auction by monitoring all registration activity in real-time! Our platform provides a comprehensive dashboard that gives you a quick snapshot of all interested parties who have registered, attempted to register but did not complete registration, and those you have approved or rejected. You can also easily identify bidders who are waiting for your approval before they are allowed to bid. With this level of visibility, you can quickly and efficiently manage your bidders and keep track of all registration activity throughout the auction process. Our user-friendly dashboard makes it easy to stay in control and run a successful auction from start to finish.

Bidder List

Effortlessly manage all interested parties and their contact information in one centralized location with our user-friendly platform! Our comprehensive dashboard allows you to view a list of all registered bidders, with their contact information conveniently at your fingertips. Timestamp information shows when they registered, giving you a quick snapshot of their level of interest in your auction. Quickly approve or reject bidders with the click of a button, allowing you to efficiently manage your list of participants. Easily connect with potential buyers by emailing them directly through our platform or clicking to call. Our dashboard streamlines communication and enhances your ability to make informed decisions throughout the auction process.

Bid History

Track all critical bidding details in one place with our advanced bidding dashboard! Our platform provides a detailed view of all bidding activity, including the date and time of each bid, the type of bid (auto or manual), and a timestamp for each bid. But that’s not all – our dashboard also shows you the bidder’s username, bid amount, bid status, and much more. You’ll have full visibility into all bidding activity and can quickly identify trends or patterns to help tailor your auction strategy. With our advanced bidding dashboard, you’ll have all the information you need to make informed decisions and maximize the value of your auction.